LOADING....
☰
×
Works.
Awards.
About.
Clients.
Services.
Mash-a-zine.
Mash-Casters On Air.
Contact.
Alert.
Follow us on
Filter by topics
All
Design
Digital
Festive
Influencers
Integration
Marketing
OOH
Social
Tech
Trends
Video
3 Dec, 2024
Marketing In The World Of Privacy-Conscious Consumers
Digital
,
Influencers
,
Marketing
,
Trends
,
Video
12 Nov, 2024
Dad Influencers: Redefining Fatherhood in the Digital Age
Digital
,
Influencers
,
Marketing
,
Trends
,
Video
29 Oct, 2024
The Rise of Paid User Generated Content (UGC)
Digital
,
Influencers
,
Marketing
,
Trends
,
Video
21 Oct, 2024
Leveraging On New Social Media Features For Business Growth
Digital
,
Influencers
,
Marketing
,
Tech
,
Trends
,
Video
8 Oct, 2024
Bridging Traditional and Digital: Strategies for Omni-Channel Success
Digital
,
Marketing
,
Tech
,
Trends
24 Sep, 2024
Aligning With Consumer Needs: The Key to Successful Campaigns
Digital
,
Festive
,
Marketing
,
Trends
3 Sep, 2024
Which Is Better - Brand Extensions Or New Launches?
Digital
,
Integration
,
Marketing
,
Social
6 Aug, 2024
Leveraging On TikTok As Your Social Commerce
Digital
,
Marketing
,
Social
,
Tech
,
Trends
30 Jul, 2024
How TikTok is Revolutionising Search for Modern Consumers
Digital
,
Marketing
,
Social
,
Tech
,
Trends
16 Jul, 2024
Unlocking Success To Effective B2B Marketing
Digital
,
Influencers
,
Marketing
,
Social
,
Trends
2 Jul, 2024
B2B Marketing Needs To Evolve Like B2C
Digital
,
Influencers
,
Marketing
,
Social
,
Trends
11 Jun, 2024
Leveraging On Brand Connection with Consumers for Successful Festival Campaigns
Digital
,
Festive
,
Marketing
,
Trends
4 Jun, 2024
Leveraging On Storytelling During Festive Campaigns
Digital
,
Festive
,
Marketing
,
Trends
14 May, 2024
The Growth of AI-Based Advertising Solutions
Digital
,
Marketing
,
Social
,
Tech
,
Trends
30 Apr, 2024
The Rise of User AI-Generated Content (UAIGC)
Digital
,
Marketing
,
Social
,
Tech
,
Trends
16 Apr, 2024
The Pros and Cons of Open Web Programmatic Advertising
Digital
,
Marketing
,
Tech
,
Trends
2 Apr, 2024
Is It Time For Brands To Actively Tap Into Game Marketing & In-Game Advertising?
Digital
,
Influencers
,
Marketing
,
Trends
19 Mar, 2024
Why TikTok perfectly meets the needs of the attention-deficit economy
Marketing
,
Social
,
Tech
,
Trends
,
Video
5 Mar, 2024
Leveraging on Attention in an Attention-Deficit World
Design
,
Digital
,
Marketing
,
OOH
,
Social
,
Video
13 Feb, 2024
Should a brand use every feature, function and format that exists on Social Media?
Marketing
,
Social
30 Jan, 2024
3 Things To Know Before Tapping Into Short-Form Videos
Digital
,
Marketing
,
Trends
,
Video
16 Jan, 2024
Do I need an agency to manage my brand's social media?
Digital
,
Marketing
,
Social
2 Jan, 2024
Instagram Captions: Long or Short?
Digital
,
Marketing
,
Social
12 Dec, 2023
Crack the Code to Consumer Hearts: Elevate Your Brand with Powerful Insights
Integration
,
Marketing
28 Nov, 2023
Leveraging on the Power of Holiday Marketing
Design
,
Digital
,
Social
15 Nov, 2023
Tips of Writing a PR Angle
Influencers
,
Marketing
31 Oct, 2023
Tips on Creating a Brand Identity
Design
,
Integration
,
Marketing
17 Oct, 2023
Social Media Health Checkup: Evaluate Your Brand’s Digital Presence
Digital
,
Social
3 Oct, 2023
Marrying Content and Visual to Address Key Messages
Design
,
Digital
,
Social
12 Sep, 2023
Is There Really A "Best" Time To Post On Social Media?
Marketing
,
Social
29 Aug, 2023
Elevate Your Campaigns with Novelty Marketing
Digital
,
Integration
,
Marketing
,
Social
,
Trends
15 Aug, 2023
Trendjacking on Social Media and Navigating the Bandwagon
Digital
,
Marketing
,
Social
,
Trends
1 Aug, 2023
Medical Marketing in Asia: 5 Strategies to Attract More Patients
Digital
,
Marketing
,
Social
18 Jul, 2023
How Customer Service Helps To Boost Marketing Impact?
Integration
,
Marketing
4 Jul, 2023
Harnessing The Power Of Seasonal And Occasion Marketing
Digital
,
Festive
,
Integration
,
Marketing
13 Jun, 2023
Should You Be Saving Or Spending Your Marketing Dollars?
Digital
,
Integration
,
Marketing
,
Social
30 May, 2023
Weaving Online and Offline Strategies to Create Brand Awareness
Digital
,
Integration
,
Marketing
,
Trends
23 May, 2023
Brand Annual Checkup: Staying Ahead in the Dynamic Industry
Digital
,
Marketing
,
Social
,
Trends
9 May, 2023
5 Ways to Leverage on Instagram Reels For Your Brand
Marketing
,
Social
,
Video
18 Apr, 2023
Boost Your Brand Visibility Through On-ground Activation Campaigns
Integration
,
Marketing
,
OOH
,
Social
4 Apr, 2023
Elevate Your Instagram Game Through the App's Functions
Digital
,
Marketing
,
Social
14 Mar, 2023
From Happy Customers to Brand Ambassadors: How Testimonial Videos Can Boost Your Business
Marketing
,
Social
,
Video
28 Feb, 2023
Understanding POSMs and How They Help Your Business
Marketing
,
Social
14 Feb, 2023
Importance of User Generated Content (UGC)
Marketing
,
Social
31 Jan, 2023
Content Marketing: Identify the best content format for your brand
Digital
,
Marketing
,
Social
17 Jan, 2023
What is a microsite and does your brand need one?
Digital
,
Marketing
3 Jan, 2023
Top Digital Marketing Trends to Watch in 2023
Digital
,
Marketing
,
Trends
13 Dec, 2022
Writing an Effective Influencer Brief
Influencers
,
Social
29 Nov, 2022
Enriching shopping experiences with retailtainment
Integration
,
Trends
15 Nov, 2022
Finding Your Content Marketing Hook
Marketing
1 Nov, 2022
Gamification to boost Marketing Conversions
Digital
,
Marketing
18 Oct, 2022
How to unlock the effectiveness of brand communications in uncertain times?
Integration
,
Marketing
,
Trends
4 Oct, 2022
Trendjacking is not about Speed, it's about Accuracy
Marketing
,
Social
,
Trends
20 Sep, 2022
The cookieless future and what it means for marketers in 2022
Digital
,
Marketing
,
Tech
6 Sep, 2022
Edutain, Entertain & Inform with Good Content
Marketing
,
Social
,
Trends
16 Aug, 2022
Be The Master of Google's Landing Page Quality Score
Digital
,
Marketing
,
Tech
2 Aug, 2022
Targeting the needle in the haystack is our specialty
Digital
,
Integration
,
Marketing
,
Tech
12 Jul, 2022
Aspire to inspire: Revisiting marketing strategies for Post Covid Era
Digital
,
Integration
,
Marketing
28 Jun, 2022
Integrating sponsorships in your marketing campaigns
Digital
,
Integration
,
Marketing
14 Jun, 2022
How should brands go about selecting influencers for campaigns
Digital
,
Influencers
,
Marketing
,
Social
31 May, 2022
What makes a good brief?
Design
,
Marketing
17 May, 2022
How can push notifications marketing strategy boost engagement?
Digital
,
Integration
,
Tech
3 May, 2022
Find out more on how you can build a content ecosystem for your brand
Integration
,
Marketing
,
Social
19 Apr, 2022
Is "eco-friendly" a scam? All you need to know about greenwashing
Digital
,
Marketing
,
Social
,
Trends
5 Apr, 2022
How Marketers Can Use Customer’s Voice to Build their Brands
Marketing
,
Social
8 Mar, 2022
Battle of Facebook and Instagram - Which is the Winning Platform for Social Engagement?
Digital
,
Marketing
,
Social
22 Feb, 2022
Market Focus - Less Selling, More Relationship Building
Marketing
,
Trends
8 Feb, 2022
Reach vs Conversions: The Difference and Its Importance
Digital
,
Marketing
,
Trends
18 Jan, 2022
Meta? Metaverse? The Bet on the Future of Our Web
Digital
,
Marketing
,
Social
,
Trends
4 Jan, 2022
Leveraging on Festivity - Marketing Tips for CNY 2022
Digital
,
Festive
,
Marketing
,
Social
30 Nov, 2021
Meeting Consumers in a Cookie-less World.
Digital
,
Marketing
,
Tech
,
Trends
23 Nov, 2021
User-Generated Content as a Marketing Strategy
Digital
,
Marketing
,
Social
,
Trends
16 Nov, 2021
Copywriting - Marketing Language Edition
Integration
,
Marketing
2 Nov, 2021
Video Content - An Effective Marketing Strategy
Digital
,
Marketing
,
Video
26 Oct, 2021
Search Post-Covid19
Digital
,
Marketing
,
Trends
12 Oct, 2021
Using Buyer Persona Insights Beyond Sales and Promotions
Marketing
,
Trends
28 Sep, 2021
Amplify Your Media Value with Earned Media
Marketing
,
Social
,
Trends
14 Sep, 2021
Growing Your Brand in an Age of Uncertainty
Digital
,
Integration
,
Marketing
,
Trends
19 Aug, 2021
Understanding Strategies to Bond with Gen Zs
Digital
,
Integration
,
Marketing
,
Social
,
Trends
3 Aug, 2021
Creating Effectiveness through Creativity
Digital
,
Marketing
,
Tech
,
Trends
14 Jul, 2021
The Rise of Newsjacking
Digital
,
Integration
,
Marketing
,
Trends
29 Jun, 2021
Growing Your Brand With Attention Marketing
Digital
,
Integration
,
Marketing
,
Trends
16 Jun, 2021
Making A Real Difference Through Your Campaigns
Festive
,
Integration
,
Marketing
,
OOH
,
Social
,
Trends
,
Video
1 Jun, 2021
Tailoring Your Social Media Strategy to Your Consumers' Needs
Digital
,
Integration
,
Marketing
,
Trends
20 May, 2021
Get Your Marketing Game On
Digital
,
Integration
,
Marketing
,
Tech
,
Trends
5 May, 2021
Effectiveness of Marketing Through Emotions
Festive
,
Marketing
,
Video
19 Apr, 2021
Getting E-commerce Right
Digital
,
Integration
,
Marketing
,
Social
,
Tech
,
Trends
26 Mar, 2021
Celebrating 8 Years of Meaningful Relationships
Festive
,
Influencers
,
Integration
,
Marketing
,
Social
12 Mar, 2021
Conscious Consumption - A Fad or Here to Stay?
Digital
,
Integration
,
Marketing
,
Social
,
Trends
2 Mar, 2021
The New Approach to Audio Marketing
Digital
,
Integration
,
Marketing
,
Trends
,
Video
18 Feb, 2021
The Rise of User-Generated Content
Digital
,
Social
,
Tech
,
Trends
29 Jan, 2021
The Power of Social Selling
Digital
,
Integration
,
Marketing
,
Social
,
Trends
22 Jan, 2021
Why is Value Creation Vital in Marketing?
Integration
,
Marketing
,
Social
7 Jan, 2021
Why is it important to have a Brand Strategy in 2021?
Integration
,
Marketing
,
Trends
15 Dec, 2020
Is Seasonal Marketing relatable to your brand?
Digital
,
Festive
,
Marketing
,
Trends
1 Dec, 2020
The Relationship between Content, Social Media & E-Commerce
Digital
,
Integration
,
Marketing
,
Social
,
Trends
20 Nov, 2020
Three Trends to watch for in 2021
Digital
,
Marketing
,
Social
,
Trends
3 Nov, 2020
Is it time for your brand to start TikTok marketing?
Digital
,
Influencers
,
Marketing
,
Social
,
Trends
,
Video
15 Oct, 2020
What does your digital footprint speak about your brand?
Digital
,
Tech
,
Trends
24 Sep, 2020
Influencer Marketing: Micro or Macro?
Digital
,
Festive
,
Influencers
,
Marketing
,
Social
,
Trends
10 Sep, 2020
Should Live Video Marketing Be Incorporated In Your Brand Strategy?
Digital
,
Integration
,
Social
,
Trends
,
Video
14 Aug, 2020
Is Email Marketing Still Effective In 2020?
Design
,
Digital
,
Integration
,
Marketing
,
Social
,
Tech
,
Trends
29 Jul, 2020
Is Conversational Marketing part of your Brand’s Marketing Strategy
Digital
,
Integration
,
Marketing
,
Social
,
Tech
,
Trends
12 Jul, 2020
Personalised Marketing - The thought process behind curating a Media Kit that packs a punch
Design
,
Digital
,
Influencers
,
Integration
,
Marketing
,
Social
,
Trends
23 Jun, 2020
Is Inbound marketing strategy something your brand lacks?
Digital
,
Integration
,
Marketing
,
Social
,
Trends
5 Jun, 2020
Is Leveraging on Viral Content Suitable for Your Brand?
Digital
,
Marketing
,
Social
,
Trends
5 May, 2020
7 Best Practices to Engage Meaningful Relationships with your Customers
Digital
,
Integration
,
Marketing
,
Social
9 Apr, 2020
7 Guidelines to Digital Innovation
Digital
,
Integration
,
Marketing
,
Social
,
Tech
,
Trends
11 Mar, 2020
ARe you at Sixes and Sevens about Rapid Tech Development?
Digital
,
Marketing
,
Social
,
Tech
,
Trends
14 Feb, 2020
The Great Brand-Consumer Romance
Digital
,
Integration
,
Marketing
,
Tech
,
Trends
8 Jan, 2020
Brand Building 101: 3 Simple Steps
Digital
,
Integration
,
Marketing
,
OOH
,
Social
22 Nov, 2019
All You Need To Know About Marketing in 2020
Digital
,
Influencers
,
Marketing
,
Social
,
Trends
18 Oct, 2019
Prosper your marketing strategy this Chinese New Year
Festive
,
Marketing
,
Trends
30 Sep, 2019
Tips To Shine Brighter This Festive Season
Festive
,
Integration
,
Marketing
,
Social
,
Trends
5 Sep, 2019
Embrace the Gold in your Silver Audiences
Marketing
,
Social
,
Trends
14 Aug, 2019
Is LinkedIn a suitable marketing channel for you?
Integration
,
Marketing
,
Social
25 Jul, 2019
B2B and B2C: Sisters or strangers?
Digital
,
Integration
,
Marketing
2 Jul, 2019
AI and Ethics - Where is the middle ground?
Digital
,
Marketing
,
Social
,
Trends
17 Jun, 2019
Here's why gaming and esports is a big deal
Digital
,
Marketing
,
Social
,
Trends
6 Jun, 2019
Creatives – An Art or A Science?
Design
,
Digital
,
Integration
,
Marketing
21 May, 2019
'Silver' lining to understanding the Baby Boomers
Marketing
,
Social
,
Trends
9 May, 2019
Brand safety: Should you care?
Digital
,
Marketing
,
OOH
,
Social
,
Trends
23 Apr, 2019
Why 2019 is the year to get started on Audio Marketing
Digital
,
Marketing
,
Social
,
Tech
,
Trends
10 Apr, 2019
Why You Can't Do Without Integration In 2019
Digital
,
Integration
,
Marketing
,
OOH
,
Social
26 Mar, 2019
The Key to An Impactful 6s Ad
Digital
,
Marketing
,
Social
14 Mar, 2019
Types of Influencers and How To Use Them For Your Marketing Campaign
Influencers
,
Marketing
,
Social
1 Mar, 2019
Building A Successful Influencer Marketing Campaign Amidst Social Media Distrust
Influencers
,
Marketing
,
Social
13 Feb, 2019
How to upload Branded Stickers onto Instagram?
Marketing
,
Social
,
Trends
11 Jan, 2019
Facebook Instant Experience Ads – Best Practices
Marketing
,
Social
,
Trends
18 Dec, 2018
2019: 5 Creative Design Trends to Watch
Design
,
Marketing
,
Trends
7 Dec, 2018
Motherhood in Singapore bears a new look in 2019
Marketing
,
Trends
21 Nov, 2018
Trending in 2019: Building a trustworthy brand
Digital
,
Marketing
,
Trends
5 Nov, 2018
Data Privacy Compliance in 2019: The opportunity to successfully market to your consumers.
Digital
,
Marketing
,
Trends
18 Oct, 2018
How to successfully implement personalisation this holiday?
Design
,
Digital
,
Marketing
,
Tech
25 Sep, 2018
Neuromarketing: The Secret to Decoding Consumer Behaviours
Marketing
,
Trends
6 Sep, 2018
What's the difference between UI and UX?
Design
,
Digital
,
Tech
17 Aug, 2018
How The Festive Magic Can Help Your Brand Grow
Digital
,
Marketing
,
Social
10 Jul, 2018
Facebook Offer Ads - Your solution to increased sales
Marketing
,
Trends
25 Jun, 2018
Gen Z: How much do you understand them?
Design
,
Marketing
7 Jun, 2018
Five Tips To Creating An Effective Ad
Marketing
,
Trends
24 May, 2018
What are the top trending hashtags and how to use hashtags to optimise your marketing campaign?
Marketing
,
Trends
11 May, 2018
How to utilise ephemeral content for your marketing campaign.
Marketing
,
Trends
30 Apr, 2018
Who are Xennials? Which brands are targeting them?
Marketing
,
Trends
×
All
Design
Digital
Festive
Influencers
Integration
Marketing
OOH
Social
Tech
Trends
Video
Come say hi to us.
CONTACT US
.
Be the first
to know
our
latest news!
© 2024 Mashwire Pte Ltd
enquiry@mashwire.com.sg
Privacy Policy
© 2024 Mashwire Pte Ltd
enquiry@mashwire.com.sg
Privacy
Policy