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NESTLÉ MOM & ME - A Taste of Pregnancy
Nestlé Baby Club
All Digital
Strategy / Campaign
Social Media / Listening
Videography
March 2017
Tasked to present an integration strategy that differentiates the brand and ultimately increasing recruitment for Nestle Baby Club, Mashwire introduced “A Taste of Pregnancy,” a social media campaign that was fundamentally a social experiment where unsuspecting men were asked to perform everyday tasks in a pregnancy suit...